COACHING THAT Compounds.
I coach competitive athletes and teach coaches how to make better programming decisions. Built on 20 years of coaching, a master's degree in applied sport science, and 20+ first-time Games qualifiers.
Looking for free education? Join the free community →
4 CrossFit Games podiums. 8 top-10 finishes. Every athlete coached 1-on-1.
MS Applied Sport Science · 4x CrossFit Regionals · USA Masters Weightlifting American Record Holder
THREE WAYS TO LEARN.
ONE WAY TO BE COACHED.
For coaches, the work runs from free education to individual mentorship. For athletes, there is one offer: 1-on-1 coaching. Pick the lane that matches where you are.
RUTH PERFORMANCE LAB
Best for: seeing how I approach performance before joining a paid program.
Access: community discussions and selected education on Skool.
Support: community.
PERFORMANCE COLLECTIVE
Best for: continuous development alongside serious coaches.
Access: weekly live calls, research reviews, template and progression libraries, the call archive.
Support: group access to me, every week.
1-ON-1 MENTORSHIP
Best for: building your own coaching systems with me, one on one.
Access: six private calls plus full Collective access during and 90 days after.
Support: individual.
A YEAR-ROUND Continuing Education COMMUNITY FOR REMOTE COACHES.
When you coach remotely, who do you bounce ideas off of? Who brings you new training ideas on a regular basis? Instagram gives you thirty seconds of someone else's conclusion with none of the reasoning and podcasts are just the highlights. The Collective is the professional environment that independent coaches don't get anywhere else.
Weekly coaching call, Tuesdays 9:00-10:00am ET. Office hours Q&A, Thursdays 12:00-1:00pm ET. Recorded and searchable.
The training-template vault, a progression library with 14 complete progressions at launch (one added monthly), and bi-weekly research reviews.
A curated, searchable archive of mentorship calls and a discussion board full of coaches who program for real athletes.
"Everything covered is personalized yet easily applicable as a coach. Kyle really knows what he's talking about. He's one of the best coaches in the game."
EVERY PROGRAM STARTS THE SAME WAY.
Most coaching systems assess the athlete, pick a template, and write training. Performance coaching adds the steps competitive results depend on: define what the goal demands, then rank the gaps between those demands and the athlete in front of you.
ASSESSMENT
Establish where the athlete is right now, with testing that maps to the sport.
DEMANDS ANALYSIS
Use data collected directly from the sport to define what the goal requires. That analysis guides every decision that follows.
PRIORITIZATION
Rank the gaps between the demands and the athlete. If you try to train everything, you adapt to nothing.
PERIODIZATION
Build the plan that closes the gaps, sequenced backward from the target competition.
You don't need more tools. You need a clearer target.
1-ON-1 PERFORMANCE COACHING
Fully individualized coaching for competitive Functional Fitness athletes. I coach you with the same system that has produced 20+ CrossFit Games athletes, 4 podium finishers, and 8 top-10 finishes. Assessment and demands analysis make it clear where you are, what your division requires, and the map for closing the gap.
Every session you log is reviewed against your workload, your movement exposure, and the demands of your next competition. Your training adjusts weekly based on what your results show and what your season requires.
"When it comes to exercise science... I can say with confidence there hasn't been another individual who has taught me more than Kyle. His support, education, perspective, and mindset have all made me a better athlete, but also a better coach and human being."
"I've worked with Kyle for close to 7 years, and in 15 years of CrossFit I've met no coach like him. His communication, attention to detail, and care set the standard for what it means to be a great coach. He's also been there as an athlete: he's competed at the highest levels and continues to do so. My only regret is not starting with him sooner."
"I now have all the back end set up to onboard clients as well as a new season planning system for my athletes. This has made my work more efficient and structured."
WHERE TO START.
Stop solving every coaching problem by yourself. Weekly calls, research, templates, and a room full of coaches who take the work as seriously as you do.
Join Performance CollectiveIndividualized coaching built from assessment and the demands of your division. Applications are open.
Apply for CoachingNot ready for either? The free community on Skool →
EVERYONE ADAPTS Differently.
A weekend inside the coaching, the training, and the thinking behind both.
Filmed by Ashley Marie Visuals





